Lithotech partners with Loeries
05 Oct 2005
Cape Town: Lithotech, widely known for its expertise in printing, mailing and electronic communication solutions, has shown its support of South Africa’s creative talent by coming on-board as an official Loerie Awards 2005 partner. Through sponsoring the new Integrated Campaign Category, Lithotech will honour a minimum of three types of media – each from one of the main categories of Advertising, Design, Direct, Interactive and Corporate Video and Events.
Explaining its involvement, Lithotech Group Marketing Manager, David Macfarlane says, “We are proud to be playing our part in recognising SA“s top creative, advertising and communication talent. Through our comprehensive range of print and electronic solutions, we have forged close ties with the marketing and media industries. This opportunity affords us to reward innovation and also foster support for the industry. A synergy with the Loerie Awards is the perfect fit.
For the first time, the Loeries will feature a special award to be presented to the most creative student from a previously disadvantaged background. Lithotech will be co-sponsoring this award with Cell C.
The winners of the Integrated Campaign Category will be revealed on 15 October, with the special student award being presented the following day. |